This is the art, science and practice of creating images. With the introduction of the smart phone, app and social media platforms it is great to see more and more people snapping images and sharing them with others. • I wouldn't go as far as saying I am the next Irvin Penn but I am quite nifty with a camera. Using mostly digital images, I have had snaps published in journals and press shots printed. This is certainly a good skill to compliment that of marketing, art direction and design.