Advertising, a form of marketing communications used to encourage, manipulate or persuade a target audience to take action. •​ This originates from the Latin, ad vertere meaning 'to turn toward'. •​​ Having studied aspects of the subject including semiotics and the effects gender has upon advertising, I can not only design for advertising but also understand it.

Teamed up with: Created by the Stars

Teamed up with: Tea Pyrate

Creative, adjective - relating to or involving the use of the imagination or original ideas to create something  •​  Noun - a person whose job involves creative work. •​​ This is the most important person who sits in the marketing mix. •​​ They are the ones who come up with the initial idea that a whole marketing campaign is based on.